5 reasons your business needs a blog

December 16, 2014 | Education, Not-for-Profits, Online Strategy, SEO, Small Business Tips, Social Media, Web content, Website Tips, Writing

If you’re running a business a blog is pretty much a no-brainer these days. Sure, there are still nay-sayers out there, but their voices are thin and distant and they’re probably sitting on a porch somewhere rocking with a pipe […]

How to write a tagline for your business in 3 steps

November 28, 2013 | Writing

What is a tagline? A tagline is a string of words placed after your business name that delivers a core message about your business. It clarifies your services or product, and positions your organisation in approximately 1-10 words (although in […]