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Finding the story in statistics

January 21, 2015 | Education, Not-for-Profits, Online Strategy, Small Business Tips, Social Media, Web content, Writing

Statistics give credibility to any piece of work, from a tweet to an infographic to an article. But stats are so often overwhelming. What do these really mean? To help your audience engage with the true meaning of your statistics, […]


5 reasons your business needs a blog

December 16, 2014 | Education, Not-for-Profits, Online Strategy, SEO, Small Business Tips, Social Media, Web content, Website Tips, Writing

If you’re running a business a blog is pretty much a no-brainer these days. Sure, there are still nay-sayers out there, but their voices are thin and distant and they’re probably sitting on a porch somewhere rocking with a pipe […]


5 Time-Saving Social Media Tools

May 23, 2014 | Social Media

Do you wish you had more time? I sure do. But instead of more time, we have more technology, which is supposed to save us more time. Sometimes you might find you waste more time using technology than you save […]


Social Media for Not-for-Profit Organisations

November 7, 2013 | Not-for-Profits, Online Strategy, Social Media

In the ever-changing arena of not-for-profit organisations, social media is an important tool to utilise. But many not-for-profits don’t know where to start. So I’ve created an easy how-to guide to social media for not-for-profit organisations. Step 1 – Define […]


Social Media Success Summit

October 14, 2013 | Social Media

Since returning from New Zealand on the 1st of October, I’ve been spending every spare minute attending Social Media Examiner’s Social Media Success Summit. I’ve joined the other 3,000 or so attendees at 12 informative sessions so far, and the conference […]


Hootsuite vs Tweetdeck

August 4, 2013 | Social Media

As I’ve taken on more clients, I’ve started trying out a number of different social media tools to help me manage multiple social media tools. Having heard good things about HootSuite, it was the first one I tried. After adding […]